Success Story
Challenge:
A 17-Year Legacy, an Invisible Online Presence
iRepair Mobiles, a trusted name in phone repair with multiple shops across the UK, faced a common hurdle for local businesses: limited online visibility. Despite their established reputation in various towns, potential customers searching for phone repair services often couldn’t find them online. This meant missed opportunities and a dwindling stream of walk-in traffic.
In today’s digital age, a strong online presence is crucial for any business, especially those like iRepair Mobiles that rely on local customers. Local SEO (Search Engine Optimization) allows businesses to appear at the top of search results for relevant local searches, ensuring customers can easily find them.
Solution:
Subtle Marketing local SEO plan put them on top searches for “phone repair near me” in each town.
- Targeted Keywords: We found the exact search terms people used in each area.
- Website & Location Pages: We optimized their website and each shop’s page with those keywords.
- Google My Business: We ensured accurate info and positive reviews on Google Maps for each location.
- On Site & Off Site Technical SEO Audits and improvements.
More people found iRepair Mobiles online, leading to increased calls and foot traffic Just in first 3-4 months!
Results:
The results of subtle marketing local SEO strategy for iRepair Mobiles were impressive:
- Increased Organic Traffic: Website traffic, particularly from local searches, saw a significant rise within just 6 months. More potential customers in each town where iRepair Mobiles operates were now finding them online.
- Improved Keyword Ranking: Targeted keywords related to phone repair services in each town climbed the search engine ranking ladder. iRepair Mobiles was now appearing at the top of local search results, putting them directly in front of their target audience.
- Enhanced Google Maps Visibility: Increased visibility on Google Maps searches for “phone repair near me” ensured customers could easily locate the nearest iRepair Mobiles shop.
- More people found iRepair Mobiles online, leading to a 60% increase in calls, a 40% surge in foot traffic to their stores, and a 35% growth in online sales of phone repair parts!
Conclusion
Subtle marketing local SEO strategy was a resounding success for iRepair Mobiles. By focusing on targeted keywords, on-page optimization, Google My Business optimization, citation building, and local link building, we significantly increased their online visibility and local search ranking. This resulted in a steady flow of potential customers, increased phone calls, and more foot traffic to their shops.
The impact of a strong local SEO strategy goes beyond increased website traffic. It’s about connecting with customers at the exact moment they need your services. For iRepair Mobiles, this meant more phones repaired, more satisfied customers, and a thriving local business.