dll-files: +55,000 organic visitors in 12 weeks
A global software download site already had scale. In 12 weeks we added 55,000 monthly organic visitors, 7,600 new keywords and 1,800 new top-3 rankings, pushing monthly organic traffic to 285K with a traffic value of $20.7K.
- Client
- dll-files
- Industry
- Fintech, SaaS & apps
- Market
- Global
- Timeframe
- 12 weeks
- Services
- Technical SEO, On-page SEO, Off-page SEO, AI SEO optimisation
- Pillar
- Grow



The brief
dll-files is a global site in the software and DLL download niche, already ranking widely but losing ground on authority and keyword coverage.
What we did
- Technical SEO pass across templates: indexing, canonicalisation, speed.
- On-page optimisation and AI-assisted content refreshes for high-volume pages.
- Off-page campaign focused on relevant referring domains.
Results in 12 weeks
| Metric | Result |
|---|---|
| Organic traffic | +13.6% (≈405K → 460K) |
| New organic keywords | +7,600 (24.9K total) |
| Keywords in top 3 | +1,800 |
| New backlinks | +25,100 (195K total) |
| New referring domains | +485 (5.5K total) |
| Monthly organic traffic | 285K |
| Traffic value | $20.7K / month |
The site strengthened its search dominance with significant gains in authority signals and keyword coverage.
Why it worked
- Template-level technical fixes scale across hundreds of thousands of pages at once.
- AI-assisted refreshes let high-volume pages be updated in weeks, not quarters.
- Relevant referring domains lifted authority signals where competitors were gaining.



