Email & SMS · E-commerce & fashion

Email newsletter designs for fashion, beauty and haircare brands

A selection of newsletter and campaign designs for e-commerce brands: new collection launches, beard-care and skincare promotions, haircare bestsellers and seasonal offers, built as reusable templates in Klaviyo, Mailchimp and ActiveCampaign.

Industry
E-commerce & fashion
Services
Email design, Email copywriting, Campaign setup
Pillar
Grow
Six email newsletter designs for fashion, beard care, skincare and haircare brands

What we designed

  • Collection-launch newsletters for a fashion label with product grids and lookbook imagery.
  • Promotional campaigns for men’s grooming and skincare with offer codes and product education.
  • Bestseller and routine emails for a haircare brand.
  • Each design was built as a reusable template so the brand’s team can send new campaigns without a designer.

Outcome

Templates the brands send from every week, consistent with their storefronts and built to render correctly across email clients.

Free · 30 minutes · No obligation

Get results like this.

Book a free audit and we'll show you how we'd apply this grow playbook to your business.

  • Ads & tracking review
  • Store or funnel teardown
  • Automation opportunities
Book my free audit Ask on WhatsApp
More email & sms work
All Email & SMS projects
Klaviyo results after 12 months: $1.14M attributed revenue, 27.11% of $4,193,619 total revenue
Email & SMS · E-commerce & fashion
$1.14M

Email-attributed revenue in 12 months, 27% of store revenue

For a luxury clothing brand we built Klaviyo into a revenue channel: $1.14M attributed to email in twelve months, 27% of the store's $4.19M total. Automated flows produced 69% of it, campaign open rates stayed above 58% and the spam complaint rate was zero.

Read case study
Klaviyo business performance summary for January to February 2026 with dollar figures blurred for confidentiality
Email & SMS · Beauty & wellness
63× ROI

In the first 60 days, measured on total store revenue

HydroHealth had pre-purchase flows that underperformed and no post-purchase flows at all. We rebuilt the former and built the latter from nothing, covering strategy, copy, design and build in Klaviyo. The new system beat the old one by more than 2×, total revenue rose 16% and the programme returned 63× in 60 days.

Read case study
Klaviyo deliverability and flow performance: 0.14% spam rate, 62% open rate, 10.3% click rate
Email & SMS · Beauty & wellness
+30%

Email revenue for a UK vitamins and supplements brand

Rock & Roses sells vitamins and supplements in the UK. We took over Klaviyo campaigns and flows, designed product-led emails with customer reviews, and cleaned up deliverability. Email revenue rose 30%, the spam rate fell to 0.14% and flow emails reach a 62% open rate.

Read case study