Branding · Food & hospitality
Artisan bakery and café: warm social media branding system
A cohesive set of storytelling social media creatives for a US artisan bakery owner: warm photography, minimal typography, Hatton and Muli type, a terracotta palette and a mini guideline so every Instagram and Facebook post evokes freshness, craft and tradition.
- Industry
- Food & hospitality
- Market
- US
- Services
- Social media branding, Brand guidelines, Content design
- Pillar
- Build


What we designed
- A palette of terracotta, rust and cream with Hatton and Muli typography.
- Post templates for product features, behind-the-scenes stories and brand values.
- A one-page guideline covering colours, fonts and imagery so future posts stay consistent.
Outcome
A premium, warm presence on Instagram and Facebook that builds trust and engagement for a handmade product.



